MSGM is a contemporary fashion brand founded in Milan, Italy in 2009 by Massimo Giorgetti. Known for its bold and colorful designs, MSGM offers a playful take on Italian style with a streetwear edge. The brand's collections feature a mix of graphic prints, oversized silhouettes, and unexpected details, making it a popular choice among fashion-forward individuals. MSGM has gained a global following and has been worn by celebrities such as Beyoncé and Rihanna.